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Social Media at Work

Social media is not just for socialising! Businesses use social media as an effective way to communicate with their existing and potential clients, and many employers now expect their workers to be able to represent them on social networks. Social media can also be used as a networking tool within organisations and industries.

This introductory course will provide students with the skills needed to establish and maintain a networking presence, using the most common social media tools and applications for work and business purposes.

  • Learn how to use Facebook and Instagram to represent a business and communicate effectively with current and future clients and customers,
  • Use various methods of accessing and using social media tools – via Windows PC and mobile digital devices.

These skills will greatly improve your job seeking opportunities.

Additional self study hours and the completion of assessment tasks are required.


  • Basic internet skills

You must have a personal Facebook account and be familiar with its use. Including the ability to:

  • Follow the News Feed
  • Create different types of posts to your Facebook Friends
  • Navigate the Facebook interface on a computer (Windows PC or Mac).

Windows PCs provided for each student. If you have a Mac laptop you can bring that to class.

PLEASE NOTE: This may not be the course for you if you already have a social media presence for your own business and have been using it for some time. This course is designed for the beginner, who has no or very little experience in promoting a business using social media.

Unique Student Identifier (USI)

From 1 January 2015 it is a requirement of the Federal Government that all students undertaking nationally recognised training will need to obtain a Unique Student Identifier (USI). This involves an easy online application. See USI Fact Sheet for information on how to apply for a USI go to the Unique Student Identifier (USI) Website for additional information.

Please ensure when completing your enrolment information, that the details relating to your name are identical to those on the identification evidence used (eg passport or driver’s licence) when creating your USI eg no abbreviations or nicknames should be used.

Once created, it is important that you keep a record of your USI and access to your accredited training records in a safe place. You will need this information for any future enrolments into accredited training in Australia.


This course may be fully funded under the NSW Government’s Community Service Obligation funding in 2018. See ACE Community Service Obligation Funding page for details or contact Susan Wilkinson on 9970 1000 or email to check eligibility or for further information.

Assessments are made against units of competency.
  • Use social media tools for collaboration and engagement (ICTWEB201)

This course has no current classes. Please the waiting list.

Course testimonials:

  • The trainer was very professional, informative, empathetic and helpful to all students' needs. I would recommend this course to others.

Contact us

Narrabeen Annex: 1525 Pittwater Road,
North Narrabeen NSW 2101
Office Hours: 8.30am to 4.30pm, Mon to Fri

Brookvale Campus: Level 1, 14 William St, Brookvale NSW 2100
Office Hours: 8.30am to 4.30pm, Mon to Thur

Post: NBCC Reply Paid 1966, Dee Why NSW 2099

Phone: 02 9970 1000

Registered Training Organisation Code 90113