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Introduction to SEO Basics

Course Outline

SEO is an acronym that stands for search engine optimization, which is the process of optimizing your website to get organic, or un-paid, traffic from a search engine results page. ... In order to do this, search engines will scan, or crawl, different websites to better understand what the site is about. Understand how to use SEO to your advantage. Topics include

• Understanding the basics of how search engines work.
• How can SEO impact your business?
• Recognising the importance of SEO

Virtual Classroom

This course will be delivered using virtual classroom via Zoom in Term 2 due to the current COVID-19 situation. Zoom is easy to use video conferencing software with a simple set up. You will be able to see your trainer and classmates and interact as though you were in the same room, all from the comfort of your own home!

This is what you need to join a Zoom classroom:

  • Understanding the basics of using Zoom – see our free Zoom tutorial by clicking here.
  • Access to a computer, iPad/tablet or smartphone; and
  • A webcam* so that you can be seen by the trainer; and
  • A microphone* so that you can participate in the class and be heard by the trainer; and
  • A good Internet connection.

*If you have a laptop computer a webcam and microphone is usually built into the top of the screen frame. Smartphones and iPad/tablets also contain cameras and microphones.

Once you have watched our free tutorial and experimented with Zoom, if you still have questions, we are offering free Q & A Zoom sessions with one of our experienced trainers. See our Zoom page for available dates by clicking here.

Funding

This course may be fully funded under the NSW Government’s Adult & Community Education funding or Tech Savvy for Small Business Program in 2020. See ACE Community Service Obligation Funding page for details or See Tech Savvy for Small Business Program page or contact Susan Wilkinson on 9970 1000 or email vet@nbmc.nsw.edu.au to check eligibility or for further information.

This course has no current classes. Please the waiting list.

Course testimonials:

  • The training was really helpful and educational. I enjoyed the practical elements that provided 'hands-on' experience.
  • I attended this class as the final of 3 over around 3 weeks. The trainer was Bri and as with my previous classes (social media/advertising for business) was a fountain of knowledge on the subject of SEO. Bri is always extremely patient, answering dozens of questions and taking time and care to make sure that students are clear on the content being covered. She provides print-outs on the subjects that are being covered to allow for constant referral once home. A huge bonus is also informative and resourceful website examples that are suggested as an ongoing tool. I would highly recommend!

Contact us

Narrabeen Annex: 1525 Pittwater Road,
North Narrabeen NSW 2101
Office Hours: 8.30am to 4.30pm, Mon to Fri

Brookvale Campus: Level 1, 14 William St, Brookvale NSW 2100
Office Hours: 8.30am to 4.30pm, Mon to Thur

Post: NBCC Reply Paid 1966, Dee Why NSW 2099

Phone: 02 9970 1000

Registered Training Organisation Code 90113